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Sunday
Dec052010

'Tangled' Takes Down 'Potter'

In its second weekend of wide release, Disney's Tangled managed to take the top spot away from Harry Potter and the Deathly Hallows Part 1.  The animated take on the Rapunzel story dropped 56% week-over-week, bringing in $21.5 million for a total of $96.5 million so far.  The film reportedly has a massive $260 million production budget, so it still has a long way to go before it's in the black.

Harry Potter and the Deathly Hallows Part 1 dropped 66% in its third weekend, adding $16.8 million to its total.  The seventh film in the Harry Potter series has brought in $244 million so far, and another $383 million internationally.  The big drop week-over-week is not unexpected, but it will be interesting to see how the movie fares in the face of bigger competitors in the family space over the coming weeks.

Third place went to Burlesque, which managed to climb a spot from last weekend's fourth place finish while dropping 49%.  The Cher and Christina Aguilara film brought in $6.1 million in its second weekend of wide release, for a total of $27 million to date.

In the fourth slot  was Unstoppable, which dropped 47% in its fourth weekend.  This weekend's $6.1 million tally brought the total for the film's run so far to $69 million.  Thanks to strong word of mouth, the film has managed to hold up remarkably well in the face of some very strong competition in the market place, and this bodes well for home video sales and rentals once it's released into that market.

Finally, the fifth place finisher was Love and Other Drugs.  The film didn't crack the top 5 in its opening weekend, but managed to climb a spot with its $5.7 million take.  The film has received a lot of press because of its explicit sex scenes, but has not managed to draw a massive audience.  Still, with a $30 million production budget and $22.6 million in grosses so far, the film is unlikely to lose money once international and home video markets are taken into consideration.

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